Sustainable Brands Webinar: Aspirationals and the Future of Beauty

Based on a recent study about the purchase drivers and skincare rituals of 300 Aspirational consumers, BBMG founding partner Mitch Baranowski reveals why the future of beauty is not skin deep, outlining key trends and takeaways for better engaging consumers looking for more from their personal care products. Join the discussion and help unpack how we advance the narrative of beauty for women today.

What You Will Learn

• Gain insight into the skincare brands, channels, drivers and certifications that matter most for this growing segment
• Explore Aspirational consumers’ skincare rituals and routines
• Discover new territories for advancing your brand strategy
• Gain insights into driving trial and regular usage
• Learn how to cultivate a stronger value perception and deeper emotional connection with your beauty brand

Mitch Baranowski, Co-Founder, BBMG

To Learn More